Suomi
Unicom offers one of the most modern gift card solutions on the market.
You get a complete system that works just as smoothly online, at the point of sale, on mobile, and across multiple locations.
Unicom provides a platform for gift card management, settlement, and reporting.
Gift cards are an omnichannel revenue source and one of the fastest ways to grow turnover.
3 Reasons to choose Unicom
Sell more across all channels
Digital gift cards are always available online and in-store, with real-time balance tracking. You can sell both digital and traditional gift cards in one or multiple locations.
Easy to implement
Getting started is easy with the browser-based application, and as usage grows, you can move on to a full POS integration.
Better data and control
From one system, you get reporting, balances, and usage data. The system works with POS systems, e-commerce platforms, and mobile apps — even across different countries and currencies.
Grow sales with Gift Cards – Easily and across channels
Gift cards drive sales most effectively when they are easy to buy and easy to redeem. Unicom’s solution brings e-commerce, physical stores, and mobile into one real-time system. You can sell both digital and traditional gift cards.
Support for multiple gift card types makes it possible to manage different use cases within the same system. For example, promotional gift cards with a shorter validity period, B2B gift cards for corporate sales, and B2C gift cards sold directly to customers.
Unicom provides a platform for managing gift cards, deliveries, settlements, and reporting.
It helps businesses run better campaigns and grow their business. Implementation is fast and lightweight, and the system works regardless of the POS system, number of locations, or currency.
Frequently asked questions about gift cards for businesses
1. How does a company gift card system work in practice?
The company defines the gift card values, design, and sales channels, such as an online store, a physical location, or both.
Customers purchase the gift card, which can be delivered either as a physical card or in digital format.
Gift card usage is recorded in the system in real time, allowing the company to view sales, balances, and redemptions from one central management dashboard.
2. Are integrations required for selling gift cards?
Not always.
SMEs can use the lightweight Unigift solution, which works without integrations.
Larger businesses with extensive store networks or e-commerce operations benefit from integrations with POS systems, online stores, or ERP platforms.
3. Can gift cards be sold both online and in-store?
Yes.
A modern gift card platform supports all channels: e-commerce, POS, mobile, and QR codes.
A customer can buy a gift card online and redeem it in a physical store — or the other way around.
This omnichannel capability is one of the key reasons why companies upgrade from outdated systems to modern platforms.
4. What does selling gift cards cost a business?
It depends on the solution you choose.
Costs may vary depending on:
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no monthly fee for lightweight SME solutions, such as a commission-based model. Read more about our Unigift gift card solution here.
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implementation costs for larger integration projects
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production costs for physical cards
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commission or transaction fees for digital gift cards
Most importantly, gift card sales are almost always a source of revenue rather than an expense — and typically 10–15% of gift cards go unused.
5. What is the best way to prevent misuse and errors in gift card handling?
The best solution is to use a system that:
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tracks all transactions in real time
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minimizes manual input at the point of sale
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prevents incorrect balance usage
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handles reconciliation and clearing automatically
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stores all actions in a log
This significantly reduces cashier errors and saves staff time.
